KUALA LUMPUR, 4 April 2019 ­– The Kuala Lumpur Convention Centre (the Centre) marked the fourth annual Global Meetings Industry Day (GMID) by launching its new ESC (Exhibition Service Centre) portal. The ESC portal allows event organisers and their exhibitors to easily access and order a variety of add-on services for their events – 24/7.

According to the Centre’s Deputy General Manager, John Burke, “We are delighted to be launching this new service in conjunction with GMID. Event organisers and exhibitors play an important role in driving the global meetings industry that contributes so much both financially and intellectually (via knowledge transfer) to our economies, and as such we are excited to be launching a service which should help make their events more successful and their lives a bit easier.”

He continued, “An exhibitor typically books their attendance and booth needs through their event organiser. This currently involves a lot of paper-based service order forms and manual data entry. The 24/7 ESC portal, now allows exhibitors at the Centre to place their orders and pay online in their own time – at any time – minimising hassle. It is especially beneficial for international participants as they don’t have to worry about time differences.”

The wide range of services available to order on the ESC portal including audio visual, food and beverage, as well as IT equipment and services.

Burke added, “Providing exhibitors with the capability to book their additional services directly with the Centre significantly reduces the workload for the event organiser, allowing them to focus on improving the content and participation in their events. This in turn benefits the exhibitors. It is about making it easy for our customers.

The portal is fully customisable, allowing the Centre to provide tailormade links and landing pages to suit particular event requirements for each organiser, which will provide easy access and tracking for them and their exhibitors. It will also help streamline the data entry and payment process and avoid confusion by ensuring participants do not accidentally register for additional services at the wrong events.

John concluded, “Initially ESC will be an order portal which at a later stage, we are looking to expand to include a communication and collaboration interface. For example, floorplans, orders, contracts, etc., will all be accessible in one place.”

In addition to the launch of the ESC portal, the Centre marked GMID with a number of other activities, particularly highlighting the contribution of the business events industry to Malaysia via its social media and other communication channels. Since opening in 2005, the Centre has hosted over 15,000 events, which have attracted over 24.5 million participants and generated more than RM8 billion in economic impact for Malaysia, reinforcing the GMID message of the proven value that business meetings, conferences, conventions, incentive travel, trade shows and exhibitions bring to businesses and the economy.

To find out more about the ESC portal watch the video here.